Foodservice success at Florida NAFEM trade show
It was Florida sunshine all the way as Bluewater scored a huge success at its first appearance at the 2019 NAFEM (North American Association of Food Equipment Manufacturers) in Orlando, Florida, in the second week of February.
With exciting products from over 600 of the world’s leading equipment and supplies manufacturers showcasing their products, the Bluewater booth was visited by over 160 potential customers, 90% of them are decision makers for food equipment supplying companies.
“This is an extremely successful trade for us and verifies that our strategy to focus on food service industry is correct,” said North American sales chief Lin Guo. “The Bluewater Pro 400 was a winner and makes a perfect fit for food service industry. with all visitors impressed by the compact size and high capacity.”
Noting that the Bluewater booth won many compliments for its stylish, yet simple Nordic design ethos, she said opportunities were being discussed with sales rep firms from Virginia, Massachusetts, New Mexico, California and contact was made with a Canadian dealer with national capabilities across Canada.
“We had a good discussion with a cruise line food service buying group who provide food equipment supplies and service to five major cruise lines and showed interest in our hydration station concept and, interestingly, we also met with a team from Facebook who needs a solution to provide clean water in 15 break rooms for 6000 employees in one building.”
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